Daily Tech Snippet: Friday, June 26

• Here is an MP3 version of this snippet

• Marketers Will Drool Over Facebook’s New Signup Ads That Auto-Fill Your Email Or Number: Businesses desperately want your email address, but it’s annoying to enter it on mobile. Cue Facebook’s latest News Feed ads. A marketer can buy an ad asking for you to sign-up for a newsletter or request a sales call, and with two-taps you can auto-fill your email address, phone number, or other info you’ve registered with Facebook. Facebook is testing these “Lead Ads” with a small group of businesses around the world to gain feedback before considering rolling them out. Google has tested similar contact form ads for years, but they always required users to manually enter their info. To make Facebook’s ads privacy-friendly, Facebook won’t just hand your info over. You have to click the call-to-action button like “Subscribe,” and then “Submit” your info once you’ve reviewed what was auto-filled. Users can edit that info inside the ads, and businesses only get what’s voluntarily submitted. From there, advertisers can only use the data in accordance with a mini-privacy policy they embed in the ad, and can’t resell it to anyone else. Rather than ads that lead you offsite to fill out sign-up forms, it’s pulling that experience into the News Feed, so when you’re done, you keep right on social networking. Removing the click away and manual data entry could drastically boost conversion rates on these kinds of ads, making them easier to sell at higher prices.


• Alibaba affiliate launches Internet bank for small enterprises: Alibaba's financial affiliate launched on Thursday Internet bank MYbank, targeting the small- and medium-sized Chinese enterprises that have struggled to obtain credit from major financial institutions. MYbank, which is 30-percent owned by Alibaba-linked Ant Financial Services Group, has 4 billion yuan ($644 million) of registered capital and will offer loans of up to 5 million yuan. It will only be able to take in deposits when regulators approve a facial recognition technology that allow its customers to remotely open bank accounts, an Ant Financial spokeswoman told Reuters. MYbank follows in the footsteps of Alibaba arch-rival Tencent Holdings Ltd, which began trial operations of its WeBank, China's first online bank, in January. Credit conditions have remained tight for SMEs, despite a series of policy easing, as banks avoid the companies worst hit by an economic slowdown. State-owned banks have also avoided customers such as farmers and smaller businesses because of the difficulties in assessing their credit worthiness and they have little to offer as collateral.


• Clashes Erupt Across France as Taxi Drivers Protest Uber: Irate taxi drivers blocked roads, burned tires and attacked drivers who they thought were working for Uber, the ride-hailing company, during a day of protests Thursday that disrupted Paris and slowed traffic to a crawl. Fights broke out on streets, a couple of cars were burned and travelers were frustrated all over Paris and in major cities elsewhere in France, where the labor battle snarled several cities’ streets. “Economic terrorism” is the favored term of Parisian taxi drivers for Uber’s lower prices, flexible hours and the way it is operating outside French law. In France the UberPop service is illegal. It allows anyone who wants to become a driver to sign up without a professional chauffeur license and to pick up fares through the Uber smartphone app. Other Uber services are permitted under strict conditions, and the company is contesting the constitutionality of parts of the law limiting UberPop. The company has instructed its drivers to keep working. The French interior minister, Bernard Cazeneuve, who met Thursday evening with the taxi unions, deplored the violence, but saved his most angry words for Uber. He said the company behaved with “arrogance” in its flouting of French law and declared that “the government will never accept the law of the jungle,” referring to Uber’s stark form of competition.


• Amazon wants the Echo to be your personal robot butler: Amazon's fuller ambitions for the Echo and its Alexa cloud-based voice software have become a little clearer. The company announced Thursday that it is opening up the system to developers, so that anyone can design their own programs to work with the sleek cylindrical in-home assistant. The company announced that its new developer's kit will make it easy for programmers to work with the device, even without previous knowledge of how to work with voice-recognition systems. That means amateur and professional developers alike can make programs for themselves. That means they could make custom commands for smart appliances such as thermostats and sprinklers, or custom programs that work with Web sites so you can get news updates fed to your Echo. It also means Amazon's set up the Echo to potentially be the central point from which you run your whole life. The Echo itself can't vacuum your home, but it could theoretically tell your vacuum when to start going. It may not do your dishes, but it can prompt your dishwasher to fire up as well. So while it won't be your robot maid, it could theoretically be your robot butler. Earlier this week, Amazon began selling the Echo widely -- it had previously been an invite-only device. Those moves set Amazon up a little more solidly as a competitor to Apple and Google, which have also laid out ambitions to create hubs for the smart homes of the future. Earlier this week, Apple released a new set of home-related prompts that will work with its Siri voice assistant for individual smart devices -- "turn on the coffee maker" -- as well as for groups of smart devices. So you can tell Siri to "turn off the upstairs lights," for example, if you want to save a little energy while your family is gathered in the living room.


• IBM Pushes Networking and Research to Catch Rivals in the Cloud - Mulls India Data Center: IBM will expand the networking services available through its SoftLayer cloud technology, trying to catch up with deep-pocketed rivals. IBM researchers and engineers are now making regular trips to SoftLayer’s headquarters in Dallas to discuss product plans and get educated about cloud operation, said Marc Jones, SoftLayer’s chief technology officer. Increasing cloud revenue is critical for IBM. It has tried to boost sales for operations like cloud computing and data analytics but that hasn’t been enough to make up for declines in longstanding operations -- such as services and hardware -- and revenue lost from divestitures. The initiative comes almost two years after the Armonk, New York-based company acquired SoftLayer for $2 billion to help IBM compete against Google, Microsoft and Amazon. SoftLayer also plans to open a data center in Sao Paulo, Brazil, and is looking at a location in India.


• Uber growing 40% month-over-month in India: Uber’s Asia Head: Uber may have had its share of challenges in the Indian market, but the ride sharing app has been growing at over 40 per cent month-over-month here. In fact, Bangalore and Kolkata are some of the fastest growing cities for Uber globally, Eric Alexander, Head of Business, Asia, Uber told Techcircle. The team at Uber India has their work cut out. The regulatory overhang over Uber, which started after a passengers’ sexual assault by an Uber driver in December, continues to play out. It has been facing ban calls in Delhi and other places. Earlier, it came under the RBI scanner over its payment system which automatically debited a user’s credit card after a ride.


• Amazon Puts a Store on Wheels, Continues to Flirt With Physical Retail: Amazon continues to explore new ways to bridge the gap between online and offline retail, even if the most recent example seems stunt-ish. The company today is introducing the Amazon Treasure Truck in Seattle, which will carry a limited quantity of one product each day that shoppers can order on Amazon’s app and then collect from the truck at a designated pickup location. The company said the truck will feature hard-to-find, heavily discounted or limited edition products and food, ranging from paddle boards to beach bikes to steak — yes, steak. The Treasure Truck introduction comes as Amazon flirts with physical retail: Amazon product vending machines have popped up in some airports, and a recent patent application lays out a vision for a new kind of technologically advanced retail store.